Advertising with BMW Car
BMW Car, the original independent monthly BMW magazine from Unity Media Plc, is the leading publication in the market. In its 12 year life it has firmly established itself as the essential magazine for all BMW drivers, owners and enthusiasts alike, with its winning mix of exciting editorial, awe-inspiring photography and trend-setting design.
Whether driving the latest Z4, climbing behind the wheel of a classic CSL racer or bringing you the most comprehensive E46 M3 buying guide around, BMW Car has something for everybody.
BMW Car road tests every new BMW model and the most exclusive tuned machines from around the world, as well as real-world classics to bring its readers the full spectrum of this prestigious marque. BMW Car is also packed with all the latest news, motorsport reviews and new products, from alloy wheels to in-car entertainment, from car care to computer games.
Its respected and experienced editorial team has the connections to ensure BMW Car gets the big stories first. It’s this depth of information that makes BMW Car the one publication that BMW owners can’t afford to be without.
BMW Car knows that its readers demand the best from their cars and their magazines and to make sure it feels as good as it looks, BMW Car features high quality printing on high quality paper.
BMW Car readers are informed, discerning and affluent. They are passionate about BMWs and have the spending power to fuel that passion. No other publication gets your business such impressive access to this lucrative and loyal readership.
BMW Car has a truly international readership. As well as being on sale in the leading UK newsagents and supermarkets, BMW Car has a passionate following around the globe from the United States to the United Arab Emirates, from Australia to Scandinavia. No other independent specialist magazine can match BMW Car’s distribution profile.
BMW Car knows what its readers want and meets that demand head-on with quality content and class-leading style. Quite simply it has the right editorial and the right readership for your business.
Magazine Ad Rates
| AD RATES | 1 | 6 | 12 |
|---|---|---|---|
| Full Page | £1650 | £1500 | £1350 |
| Half Page | £900 | £825 | £750 |
| Quarter Page | £500 | £450 | £400 |
| Eighth Page | £275 | £250 | £225 |
| DPS | £3050 | £2800 | £2550 |
| IFC | £2050 | £1875 | £1750 |
| IBC | £1950 | £1800 | £1700 |
| OBC | £2150 | £1950 | £1800 |
| Loose Inserts | £45 per 1000 | ||
| Special Positions | 10% extra | ||
Mechanical Data
| Page Type Area | 255mm x 200mm |
|---|---|
| Page Trim Size | 285mm x 220mm |
| Page Bleed Size | 291mm x 226mm |
| Half Page (Landscape) | 125mm x 200mm |
| Half Page (portrait) | 255mm x 97mm |
| Quater Page | 125mm x 97mm |
| Eighth Page | 60mm x 97mm |
| *DPS Type Area | 255mm x 420mm |
| *DPS Trim Size | 285mm x 440mm |
| *DPS Bleed Size | 291mm x 446mm |
*DPS
For DPS adverts please allow 6mm gutter loss.
Copy Requirements
Mac formatted, QuarkXPress, Photoshop, EPS, Tiff or JPEG at 300dpi. PDF files saved as high-resolution CMYK with fonts embedded.
Copy Date
Five weeks prior to publication.

Download the BMW Car Magazine Media Pack (PDF Approximately 1MB)
Online Ad Rates
For more information about any of our online advertising opportunities call Claire Greenland on 01732 748052 or email cgreenland@unity-media.com.
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